Web URL Tip
Let’s talk more about web url and some tips to picking ones that offer no hassle.
A friend of mine pointed out an interesting and intriguing article about TeachBook.com being sued by FaceBook.com. The lawsuit is for trademark infringement with using the word “book” in their name.
If you visit TeachBook it is an online community a lot like FaceBook where they are essentially riding the coattails of Facebook in attempt to bring teachers together on TeachBook. Teachers on Facebook are discouraged because many teachers are adding their pupils to their friends list. This which I agree should be deemed as inappropriate behavior of teachers. Teacher and pupil relationship should not reach outside the walls of a school.
So hence, the dawning and creation of TeachBook a viable alternative for teachers instead of Facebook. This case is getting played off as David vs. Goliath or big guy picking on the little guy by main stream bloggers. My opinion though differs than most bloggers in that I think Facebook has a valid and just case which will be soon be heard in the Northern District Court of California. Either way if you agree or disagree there is something we as webmasters can learn from cases like these.
Don’t Be An Imitation Website
For one it is fine to mimic another website in their techniques they use to drive traffic but creating a website that has the exact same features, layouts and similar url as a competing website will land you in court and it is a blackhat seo technique.
Although TeachBook might have the funds to retain a lawyer do you? All the work you put into your website including link building can effectively be lost if you had to change your url. Each and every link pointing to your website would return a 404 error, every internal link would have to redirected.
Think of it as recreating your website from square one if you had to change your url. Let’s consider the other repercussions and the amount of visitors that would leave your website because they realized you were just an imitation webmaster willing to do anything to get people to your website no matter how unethical. Plus if you tied your personal name to the Imitation website you would effectively tarnish your professional name for good as a webmaster.
As for my competition teaching seo. If I was a betting man which I am not I would say SeoBook is on that list of websites FaceBook is looking at. Sure would not want to be in his shoes if they decide to go after them. Either way these lessons we can learn from when registering a new web url.
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